SEO Content Creation Services - What Type of Content We Create
Here at Sapphire SEO Solutions, we do more than create amazing SEO campaigns for our clients. We also provide SEO-optimized content. Yes, we do blog posts and website content, but there is more to it than that. Our SEO content writing services are some of the best around, and not only do they fit in perfectly with an SEO strategy, but they also help to improve your position on search engine results pages or SERPS.
What is SEO Content Creation?
When you hear someone talking about SEO content or content writing, what do you think it is? Most people immediately think that it's blog posts or articles. Yes, blog posts and articles are really popular types of SEO content. Did you know there are more, though?
Sapphire SEO Solutions works with all types of businesses to produce high quality content, including blog postings and articles, but we also provide a lot more. By working with our content marketing agency, you can get all types of high quality SEO content that will help your website rank on search engines.
This sounds great, right? However, one of the most common questions we are asked is this:
What type of content do you create?
Let's find out!
Blog Posts - The Key to a Successful SEO Strategy
We already mentioned that we create blog posts, and based on the latest data, blog posts and articles are the most common types of content that appear on the first page of Google and other Search Engines.
In fact, some of the latest data from Neil Patel, a leading digital marketer, shows that 64.1% of all content on the first page of Google were blogs and articles. This shows us that it is more important than ever before to keep your website populated with high quality SEO blog posts.
Working with our team, which can consistently deliver high quality content with our blog post subscription service, is a wonderful way to ensure an affordable content marketing solution with an amazing ROI.
Website Content - Search Engine Optimization at it's Finest
Of course, another type of SEO content writing we offer is website content. This, of course, is the content that appears on a web page. The quality of this content is extremely important. It can make or break the success of your website.
When the SEO content on your website is high quality content that people want to read, visitors will stay on your site longer. The longer a visitor stays, the more likely they are to convert.
By working with a content marketing agency like Sapphire SEO Solutions, we make sure that your website content not only reflects the keywords you are focused on, it also ensures that your company is well represented in a positive way.
Every website content writer on our team has many years of experience, and they can seemlessly create content that is not only SEO-optimized, but also reach your audience and convince them to take some type of action.
Service Pages - A Great Additional to Our SEO Content Writing Services
We also are experts at creating service pages for our clients. These are always a great idea for companies that have more than one service. They are also a great idea for companies that specialize in a niche market.
These pages can really set your company apart from your competitors. Since we have been in the content writing industry for decades, we know how to create this type of content no matter what industry you are in.
We have expertise in a number of different industries including law, real estate, medical, dental, financial, and construction.
Location Pages - Local SEO Services
We also offer location pages. These are amazing for those who rely on local customers for their business.
We can create location pages based on a city or state depending on your company's needs. This is part of local SEO, and we offer full local SEO strategies for our clients.
If you don't need a full local SEO campaign, but still want content that is focused on a certain location, we can do that, too!
This type of content is perfect for dentists, doctors, lawyers, or anyone else whose target audience is a local community.
Landing Pages - Welcome Visitors to Your Website
We also offer landing pages for our clients. Each of these pages is like a welcome mat to website visitors.
You can use these pages to share information about your products and services. This helps to convert a visitor into a paying customer.
When you work with Sapphire SEO Solutions for landing pages, the content writer makes sure that each of these pages are perfect for those visitors that are coming to your site through marketing campaigns or social media paid advertising.
The best landing pages match ads, create the best calls-to-action, and use web content to improve conversions.
Social Media Content - Improve Your Social Media Marketing
We also have an amazing social media management team on staff here at Sapphire SEO Solution. So, it makes sense that we would provide social media content, too.
In many cases, social media marketing is one of the most affordable ways to bring in more traffic and show off your brand's authority.
For those who choose to work with our team for an SEO campaign, social media content is included with your package.
However, we can also create a full social media management campaign. Additionally, we can create the content for posts that you have created yourself.
Press Releases - Share Big News with the World
Another thing that we are happy to offer to clients is press release writing. Many clients want to share big news or updates with their target audience, and our content writers are experts at doing this.
The content we create can be used by our clients to get more exposure for their brand. We know the importance of using certain phrasing and context to capture the attention of a target audience.
Our writers sprinkle facts and calls to action into these press releases, and all of this helps to increase the potential your company has. Though we don't run PR campaigns, we are happy to provide the content that can support any campaign your team creates.
Email Marketing Content - Reach Your Audience in Their Inbox
Email marketing can be a great way to reach your target audience --- if they open it. This is where our SEO content writing services come in.
We know how to create content, and more importantly, clickable subject lines, which makes it more likely that your target audience will open emails from your company.
The goal, of course, to to create emails for our clients that can easily be skimmed and urges your recipient to take some action.
Product Descriptions - Make Your Inventory Shine
If you have an eCommerce site, or you are a seller on a major online marketplace like Amazon, eBay, Walmart, or others, your products must stand out.
Every SEO writer on our team knows how to apple SEO to produce high quality product descriptions. We understand how to make each one engaging, interesting, and improve your conversion rates.
By sticking with eCommerce best practices and search engine optimization, the products you sell can start flying off of the virtual shelves!
Newsletter Content Creation - Reach the People You Need to Reach
Are you still sending newsletters to past clients or current customers? It's a great way to keep in touch and keep your business credible.
Our content writers understand how amazing newsletter content can boost engagement and bring in more clicks.
We do this by creating SEO-optimized content with impressive calls-to-action. This organically leads to more clicks and conversions...including more sales.
Benefits of Professional SEO Content Creation
Now that you know the types of SEO content we create for our clients, it's important that you understand the benefits of working with a search engine optimization company for your content.
First, we understand how to improve your search engine rankings plus increase your online visibility. You don't get that with most freelance writers you might find online.
Since we understand SEO, we also know how to bring in more traffic to your website and generate more leads.
All of our writers are also certified in SEO, so they can easily create content that will help to establish your brand as an authority in the industry you work.
The content we provide also helps to improve engagement and enhances user experience, which is often overlooked by those who don't understand SEO.
Finally, using SEO and content writing services together can really improve your marketing strategy as a whole.
The SEO Content Creation Process - What to Expect
When you work with our team for SEO content, there is a process that we use to ensure the content we create will rank on search engine results pages.
First, we begin with the research and planning stage. This is where we identify your target audience, do keyword research, and then create a content strategy.
Next, we enter the creation stage. Here, we use our writing skills and SEO knowledge to create engaging, well-optimized content.
After we have some basic content in place, we will then optimize it even more! Remember, we are SEO experts AND writers, which means we know how to give your content that extra SEO boost!
Once the content is created, we will send it to the client to publish. As part of our full SEO campaigns, we will then track the performance of the content. SEO can take several months to really work, so we will do tweaks along the way to boost the content.
Our goal is to always work hard to get your content ranking higher than ever before on SERPs.
How We Can Measure Success of SEO Content Creation
Some clients wonder how we can tell that the SEO content we create is successful or not. There are a few ways that we can measure this.
First, we can track both the search engine rankings and online visibility. We can tap into your site's Google Search Console and get this data.
Another thing we can do is monitor metrics like website traffic and engagement.
We also get insight by looking at things including lead generation statistics and conversion rates.
Finally, we use search metrics to look at what is successful and what is not --- and then we adjust from there.
Work with Sapphire SEO Solutions for SEO-Optimized Content
Are you interested in ordering content that stands out from your competitors? At Sapphire SEO Solutions, not only are we content writers, but we are also SEO professionals. This means that the content you get from our team is not only created by expert writers for your target audience…but it’s also created for search engines.
This combination ensures that your content is both of the highest quality, and it will rank.
Get started today and check out our three content writing tiers — Quartz, Amethyst, and Opal — and then, place an order! We know that you will love the difference Sapphire SEO Solutions can make in your content marketing plan.